~ Reflections ~

One of the most impactful modes of communication for companies is advertisements. In most companies, lots of thought foes into what they wish to convey to their audience. While ads from the likes of Tata Group (read Tata Tea, Titan and Tanishq) have always been a cut above the rest, there are few other brands/companies which have consistently managed to break through the noise to deliver meaningful messages. Take for instance Ghadi Detergent, a brand from RSPL Ltd (a Kanpur based company) which has used the punchline #SaareMaelDhoDaalo to deliver beautiful messages, be it about forgetting old grudges , our prejudices about certain professions , the different hues of a mothers or respecting the people who enable us to accomplish our daily work i.e. domestic helps. Brooke Bond (an HUL brand), has also managed to deliver socially relevant messages through the brilliant campaigns like  #TasteofTogetherness  which has managed to shatter many myths, including the recent ad perta...

All of us have our notions, or imagination, about god... Almighty exists... he doesn't ...  He runs our life... we do.... He has a form... he is infinite... He lies in that corner of that room called a temple... he lies within me.... Whichever form/format one prescribes to...  Whichever belief or non - belief one lives with... It's a choice best made by one self... It would be wrong to question the others belief or instigate the other...  However, it is equally important to respect other peoples thoughts on the issue... Somehow, we find it so obvious to explain our status/ line of thought on the issue that we often try and convince other to align their thought... Whatever else might be different, but we are all human (or are atleast trying to be! )...  And that should be enough to bind us... Belief might be important, but isn't there a bigger commonality between all of us which should ideally be sufficient to co-exist...

We are all born in different homes... with different cultures and habits.. functions and functionalities.. But the one thing that seems to bind us all is the thought that our parents are outdated and need to update their outlook in life.. What most of us tend to ignore is that it is because of these same set of people that we are able to think the way we do... It is the freedom that they have given us which has enables us to question everything... even them.... How easily we forget our roots.... especially when we are in full bloom....

I may not believe in what you believe... But i believe in you... And to me, that is more important that having to believe in your belief...

A friend recently shared these quotes with me. Made a lot of sense. “An Atheist who refuses to enter a temple because he doesn’t believe in God actually does so because he believes there is God inside Temple.” “A Theist who prays to God, actually has no faith in God because he prays for God to do things his way, instead of trusting God’s wisdom and not praying at all.”

Can you hear that sound... Ya.. that one... the one that never seems to stop... Some call it the voice in the head.. I call it the chatterbox.. Because no matter what is happening, it just doesn't go quiet... It just goes on and on and on... But have you ever paid attention to what it says... It sometimes tells you what you don't wish to hear.. the truth !!! Credits for the Photograph: Kosmur http://kosmur.deviantart.com/art/Alter-ego-73280600

There is a fine line between praise and flattery... What sounds like music to our ears needn't always be true... But what if the words are well meant, and you think its flattery... What is worse... believing flattery.... or hurting someone you love... Where do we draw the line.... Or do pessimists always assume the worst !!!